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Privacy Notice

A legal disclaimer

Last updated: 20/06/2026

SleepFluent™ respects your privacy and is committed to protecting your personal data.

This Privacy Notice explains how we collect, use, store and protect your personal information when you visit our website, complete an enquiry, take an assessment, join a waitlist, request information, contact us, or work with SleepFluent™.

1. Who we are

SleepFluent™ provides private sleep support, sleep concierge services, neuro-relaxation, sleep assessments, retreat waitlists and professional partnership pathways.

For the purposes of data protection law, the data controller is:

SleepFluent™
Website: www.sleepfluent.co.uk
Email: concierge@sleepfluent.co.uk
Partnership enquiries: partnerships@sleepfluent.co.uk

If you have any questions about this Privacy Notice or how your personal data is used, please contact us using the details above.

2. The personal data we may collect

We may collect and process the following types of personal data:

Contact details
Your name, email address, telephone number, location and preferred method of contact.

Enquiry information
Information you provide when you contact us, request support, ask about a service, join a waitlist, enquire about a retreat, or apply to become a partner.

Sleep and wellbeing information
Information you choose to provide about your sleep, lifestyle, routines, travel, stress patterns, sleep challenges, sensory environment, health concerns, previous support, goals and relevant personal circumstances.

Assessment information
Answers you provide through the Sleep Friction Assessment, retreat waitlist, partnership assessment, scorecards or other questionnaires.

Professional information
If you enquire as a practitioner, clinician, retreat, concierge company, hotel, spa, organisation or other professional partner, we may collect details about your work, business, qualifications, services, website, professional background and suitability for partnership.

Website and technical information
Information about how you use our website, including pages visited, device type, browser type, approximate location, IP address and cookie data where applicable.

Communication records
Emails, messages, call notes, consultation notes, booking information and records of contact with SleepFluent™.

3. Special category data

Some of the information you choose to share with SleepFluent™ may relate to your health, sleep, wellbeing, symptoms, medical concerns, mental health, medication, diagnosis, treatment history or other sensitive personal circumstances.

This may be classed as “special category data” under UK data protection law.

We only collect this type of information where it is relevant to your enquiry, assessment, consultation, sleep support, referral pathway or suitability for a service. Where required, we rely on your explicit consent to process this information.

You do not have to provide sensitive personal information through the website. However, if you choose not to provide certain information, we may not be able to assess your enquiry fully or advise on the most appropriate next step.

4. How we collect your data

We may collect your personal data when you:

  • visit www.sleepfluent.co.uk;

  • complete a contact form or enquiry form;

  • email or telephone SleepFluent™;

  • take the Sleep Friction Assessment or another scorecard;

  • join a waitlist;

  • request a brochure or further information;

  • book or enquire about a consultation or service;

  • apply to become a partner;

  • communicate with us before, during or after working together;

  • interact with our content, social media, website links or marketing material.

Some information may be collected through third-party platforms we use to operate the business, such as website hosting, email, assessment tools, waitlist software, booking systems, payment processors or CRM tools.

5. Why we use your personal data

We use personal data to:

  • respond to enquiries;

  • assess whether SleepFluent™ is the right fit for your needs;

  • provide consultations, sleep support and related services;

  • deliver scorecards, assessments, result pages or reports;

  • manage waitlists;

  • provide information about retreats, events or availability;

  • consider practitioner, clinical, retreat, concierge, hotel, spa or organisational partnership enquiries;

  • make appropriate introductions or referral suggestions where relevant and agreed;

  • send relevant follow-up information;

  • manage bookings, payments, administration and client records;

  • improve our website, services, assessments and communications;

  • meet legal, regulatory, insurance, accounting and safeguarding obligations;

  • protect the rights, safety and wellbeing of clients, practitioners and SleepFluent™.

6. Our lawful basis for using your data

Depending on the context, we may rely on one or more of the following lawful bases:

Consent
Where you actively choose to provide information, join a waitlist, complete an assessment, receive marketing, or share sensitive information.

Explicit consent
Where we process special category data, such as health or wellbeing information, where required.

Contract
Where we need to process your information to provide a service you have requested or to take steps before entering into a client or partner agreement.

Legitimate interests
Where we use your information to respond to enquiries, manage business relationships, improve services, maintain records, protect the business, or follow up with relevant information, provided your interests and rights do not override those interests.

Legal obligation
Where we need to keep records for tax, accounting, regulatory, legal or insurance purposes.

7. Sharing your personal data

We do not sell your personal data.

We may share your data only where necessary and appropriate, including with:

  • website hosting providers;

  • assessment or scorecard platforms;

  • email and communication providers;

  • CRM, waitlist or marketing platforms;

  • booking, payment or administration systems;

  • professional advisers such as accountants, insurers, legal advisers or compliance support;

  • trusted practitioners, clinicians or professional partners, but only where appropriate and with your knowledge or consent;

  • regulators, authorities or legal bodies where required by law.

Where we use third-party service providers, they are expected to process personal data securely and only for the purposes we instruct.

8. International transfers

Some platforms or service providers we use may process data outside the UK.

Where this happens, we take reasonable steps to ensure appropriate safeguards are in place, such as adequacy arrangements, standard contractual clauses, or other lawful transfer mechanisms recognised under UK data protection law.

9. How long we keep your data

We only keep personal data for as long as necessary for the purpose it was collected.

As a general guide:

  • enquiry information may be kept for up to 24 months;

  • assessment and waitlist information may be kept until you unsubscribe, ask us to delete it, or it is no longer relevant;

  • client records may be kept for up to 7 years for legal, insurance and accounting purposes;

  • financial records may be kept for at least 6 years as required for tax and accounting purposes;

  • partner enquiry information may be kept for as long as there is a relevant professional relationship or potential collaboration.

We may retain limited information where necessary to comply with legal obligations, resolve disputes, maintain business records or protect our legal position.

10. Marketing communications

We may send you emails or updates where you have opted in, joined a waitlist, taken an assessment, requested information, or where we have a legitimate interest in following up with relevant information.

You can unsubscribe from marketing communications at any time by using the unsubscribe link where provided or by contacting us at unsubscribe@sleepfluent.co.uk

We will not send you irrelevant or excessive communications. SleepFluent™ prefers precision over noise.

11. Cookies and website tracking

Our website may use cookies and similar technologies to help the site function, improve user experience, understand website performance and support marketing activity.

Some cookies are essential for the website to work. Others, such as analytics or marketing cookies, may require your consent.

You can manage or disable cookies through your browser settings or through any cookie banner or settings tool provided on the website.

For more information, please refer to our Cookie Notice if available.

12. How we protect your data

We take reasonable steps to protect personal data from loss, misuse, unauthorised access, disclosure, alteration or destruction.

These steps may include secure platforms, password protection, limited access, appropriate system settings, secure communication practices and careful selection of third-party providers.

No online system is completely risk-free, but we take privacy and discretion seriously.

13. Your data protection rights

Under UK data protection law, you may have the right to:

  • be informed about how your personal data is used;

  • access the personal data we hold about you;

  • ask us to correct inaccurate or incomplete data;

  • ask us to delete your data in certain circumstances;

  • ask us to restrict how we use your data;

  • object to certain types of processing;

  • request a copy of your data in a portable format;

  • withdraw consent where we rely on consent;

  • complain to the Information Commissioner’s Office.

Your rights may depend on the lawful basis we rely on and the specific circumstances.

To exercise your rights, please contact:

unsubscribe@sleepfluent.co.uk

14. Your right to object

You have the right to object to the processing of your personal data where we rely on legitimate interests, including certain types of direct marketing.

You can object by contacting unsubscribe@sleepfluent.co.uk

15. Complaints

If you are concerned about how we handle your personal data, please contact us first so we can try to resolve the matter.

You also have the right to complain to the UK Information Commissioner’s Office:

Information Commissioner’s Office
Website: www.ico.org.uk
Telephone: 0303 123 1113

16. Children’s privacy

SleepFluent™ services are intended for adults and professional organisations.

We do not knowingly collect personal data from children through this website. If we become aware that a child has provided personal data without appropriate consent, we will take steps to delete it.

17. Third-party links

Our website may contain links to third-party websites, platforms, scorecards, waitlists or partner pages.

We are not responsible for the privacy practices, content or security of third-party websites. Please read their privacy notices before submitting personal data to them.

18. Changes to this Privacy Notice

We may update this Privacy Notice from time to time to reflect changes in our services, systems, legal obligations or data practices.

The latest version will always be available on this website.

19. Contact

For privacy questions, data requests or concerns, please contact:

SleepFluent™
Email: hello@sleepfluent.co.uk
Partnership enquiries: partnerships@sleepfluent.co.uk
Website: www.sleepfluent.co.uk
Telephone: 07947 147 244

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